A couple of weeks ago I heard that SIFA Fireside could no longer offer breakfasts to the homeless of Birmingham. They needed £10k a year to keep the service going, but due to cuts in funding they had to make the difficult decision to stop this service. At the coldest and wettest time of the year.
£10k is a lot of money to me. It isn’t to a Premier League footballer or a Banker of course whose bonus could fund SIFA for many years. And I got angry.
And I thought about what I could do. So I tweeted.
I have read this book and I have hanging around on social media for a while and I know that as well as the trolling, flinging of insults and tweets about doggie do, Twitter can be used for good.
I was already following @buskingbobby whose Socks and Chocs initiative went off the scale this year when this film of him went viral. And yes, he uses Twitter for Good.
Busking Bobby and I had a chat via Twitter about various things I could do that may help to raise funds. I was pretty sure that there were big corporations out there that could sponsor them. Even if only 1 in 10 Brummies donated £1 each, SIFA would have enough money to carry on breakfasts.
I started following SIFA on Facebook and Twitter and asked them what I could do to help. I told everyone in my Social Media world about the work they do by sharing their tweets and posts.
I also tweeted @GreggstheBakers to ask them what they did with unsold yet safe to eat food that they bag up, suggesting they could use this to support charities like SIFA. They sent me a link to this policy outlining their partnership with Fareshare.
Thank you for contacting Greggs.
I just wanted to let you know that I’ve forwarded your e-mail onto our Charity Team who deal with all charity requests that we receive. I’ve asked that they contact you directly about your request, so they should be in touch with you within the next three weeks.
Thanks again for getting in touch.
Remember to quote your call reference number: F1523470 in any
correspondence, as this will assist us in providing you with a
Customer Care Team
I am still awaiting the follow up emaiI. I am hoping they have contacted SIFA direct as I suggested.
Yet I still felt I was not moving on in helping with the issue and I was getting a little frustrated.
Then two things happened this week. SIFA held a silent auction for a meal to two that had been donated by Marco Pierre White Steakhouse Bar & Grill. Just as it was about to close I put my bid in. And then got this.
Remember our silent auction on Friday? Well done @travellingcoral you had the winning bid! We hope you enjoy the meal at @mpw_birmingham!
It is my birthday and wedding anniversary next month, and guess where I will be celebrating? And the food will taste even better knowing that my money is supporting SIFA, albeit in a very small way.
And last night SIFA were featured on BBC Midlands today. The Worcester Warriors Rugby Club had donated time and money to serve breakfasts there. At once I dashed off a tweet.
Brilliant news for @Sifafireside on @bbcmtd as Worcs Rugby team are cooking brekkie one a week, come on more companies football teams!
It wasn’t much and I do not know how much difference it made, but it got retweeted by BBC Midlands today who have over 37000 followers.
Today I saw this:
And of course I retweeted.
I didn’t do much, but this much I know, I used Twitter for Good.